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"Roy's coaching has been extraordinarily valuable. Since he was once an in-house attorney and frequently a client of law
firms himself, I respect his insight about what client development efforts work best. He also holds me accountable. When
working with Roy, I never fell into the trap of just practicing law and putting my marketing activities on the back burner."
- Partner, mid-size Minneapolis law firm
"I am a partner in a large law firm and have a seven figure book of business. The competition today is brutal for corporate
clients. I can no longer rely on getting clients simply from internal referrals or based on my firm's reputation. I need to
be out there establishing relationships on my own. Roy's expertise and encouragement has helped me take my client
development efforts to the next level. "
- Partner, large Kansas City, MO law firm
"I have been a very successful securities attorney in New York City for almost 35 years and have my own small firm. I
recently decided that it was time to wind down my practice, but was unsure about how to best do it. I was undecided about
how much longer I wanted to practice or simply refer my existing case load and get out sooner rather than later. With Roy's
help, I have been able to methodically evaluate the pros and cons of the various alternatives from all professional and
personal angles. He listens well and has forced me to think though difficult issues that have no simple answers. He is not
afraid to voice his own opinion, but always respects mine so that I am comfortable with the solutions we reach together."
- Owner, small NYC law firm
"I check in with Roy every month or two. Initially, our sessions focused on getting me to network in the right places with
the right people. After a while, many of our sessions began to concentrate on managing my busy practice including
supervising the associates who work on my files, client service issues, and communicating more effectively with my firm's
management about my professional and personal goals. However, what I have appreciated most from Roy's coaching is his
ability to make me look weeks or months forward to anticipate the needs of my practice. By forcing me to think ahead, I've
been able to eliminate certain problems, or when some issues can't be avoided, I am not caught off guard and am prepared to
face them."
- Partner, mid-sized Minneapolis firm.
"I'm a junior partner at a mid-sized firm. I have finally cracked six figures in bringing in revenue, but I have a long way
to go to build it to the size that I want. I'm also unsure whether private practice is what I want to do for the rest of my
career and wonder whether I'm more suited for an in-house counsel role. Roy has been able to provide me with the insight I
needed to get an excellent idea about the efforts that it will take to significantly increase my book of business, or
alternatively, how to secure an in-house job. He knows both worlds well and has been a great sounding board."
- Partner, mid-sized Baltimore firm
"I've been practicing law long enough to know what needs to be done in order to be a successful legal marketer. For me, the
most valuable aspect of Roy's coaching was his ability to help me prioritize my marketing efforts. I'm now very confident
that I am performing the marketing activities most likely to bring in new clients; before I was never really sure."
- Solo practitioner, Long Beach, CA
"I've successfully practiced law for more than 40 years. I started to work with Roy about a year before I wanted to decide
to either retire, slow down or change the focus of my practice. At that time, I really wasn't sure what I was going to do or
what would remain of my law firm. Roy was able to get me focused on considering my options, and more importantly,
realistically assess whether those options would satisfy my desires. He also provided great insight about handling the
changes that would likely arise with the other lawyers and staff."
- Senior partner, small St. Paul law firm
"I met Roy when he spoke at our state bar annual convention. My firm has more clients than it can handle so I didn't need
his marketing expertise. What I was looking for in a coach was someone who could be a trusted business advisor. Roy helped
me with billing, personnel, website and case management issues. However, perhaps his biggest strength was his ability to
force me to prioritize what I need to do to run my firm effectively."
- Owner, small Anchorage, AK law firm
"I'm a senior associate at a large law firm. I will be up for partner within the next year or two. The partners tell me my
work is great, but the process of making partner at my firm is so secretive that I truly don't know how good my chances are.
I am quite concerned about my book of business; it is very minimal. My firm's attitude towards marketing is more or less a
sink or swim mentality and expect associates to somehow figure it out all by themselves. Before working with Roy, my
marketing efforts were very ad hoc and unfocused. Now, I have a clear roadmap of what I need to do to build the type of
practice that I want and have been very pleased with the results of those efforts."
- Associate, large D.C. law firm
"After more than 28 years as a litigator and 23 years as a combination litigator-ADR neutral, I decided to switch my
practice to mediation, arbitration, and other ADR neutral models. Roy effectively helped me evaluate my expectations
regarding the shift in my practice and gave me sound advice about how to make the transition."
- Solo practitioner, Minneapolis
"I own a very successful small law firm. We make plenty of money, our clients are well served, and coming to work every day
is a joy. Roy is my idea starter for the marketing and management of this firm. His fresh perspective,
periodic input, and ability to keep me focused have proven to be invaluable."
- Owner, small Seattle, WA law firm
"I am the general counsel for a high tech company in the Twin Cities. I've learned that in order to be successful as an
in-house attorney, it takes more than simply doing quality legal work. Oftentimes, my biggest challenges are managing the
relationships and expectations of my internal clients. Since Roy used to work in-house himself, he is familiar with many of
the frustrations I face. His advice regarding these issues is always sound, practical and realistic."
- General Counsel, Minneapolis corporation
"I've practiced law for more than 10 years in private practice, as well as in-house, with my focus being regulatory
law/compliance. I recently had a baby and now work part-time as a solo practitioner. I have a small number of clients who
provide a steady amount of work that permits a balanced life. Roy provided a variety of business development suggestions
that will not only maintain my small practice now, but will also position me to expand it when I want to work more hours a
few years down the road. "
- Solo practitioner, Minneapolis
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