Attorney Coach Roy Ginsburg - Lawyer Coach

Roy S. Ginsburg

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Roy S. Ginsburg

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Roy Ginsburg coaches lawyers one-to-one in the areas of business development, practice management and career development/transitions.

Hundreds of individual attorneys across the country have turned to Roy for expert support in these areas. In addition, many law firms and corporate legal departments rely on Roy for coaching (and outplacement) expertise.

Like his clients, Roy is a lawyer. He has practiced for more than 25 years - in law firms from large to small and in a corporate setting.

As a currently active solo with a part-time practice in legal marketing ethics and employment law, Roy is completely familiar with the challenges a working lawyer faces each and every day. He is legal marketing ethics counsel to a number of Thomson Reuters businesses, including FindLaw® and Super Lawyers®.

In the area of business development, Roy helps lawyers identify their unique target markets; connect with clients, potential clients and referral sources within that market (in ways that fall within their comfort levels); and allocate their marketing and advertising dollars wisely.

An experienced partner at a large law firm had always maintained a respectable book of business - which was starting to suffer in the recent economic downturn. Internal referrals and the law firm's reputation were no longer enough, and he was under pressure to do better. Roy helped this lawyer become more systematic and disciplined in his business development efforts - especially in the area of leveraging his professional and community contacts. As a result, the lawyer was able to meet and exceed his firm's new marketing goals.

In the area of practice management, Roy serves as a trusted business advisor to solo and small-firm practitioners - who lack large-firm professional support staff and who must (in addition to practicing law) manage these responsibilities on their own. Roy provides an experienced objective opinion for these sometimes-isolated lawyers -- and advises them in matters like billing and expense, time and personnel management.

The owner of a small law firm had plenty of work - but was struggling with the logistics of getting all of this work done in a cost-effective manner. The lawyer heard Roy speak at the Alaska State Bar Association annual convention, and started to use him as a sounding board on practice management issues. As a result, the firm was able to set priorities and cut through administrative details.

In the area of career development/transitions, Roy helps lawyers make the right choices throughout the course of their careers - whether these choices involve re-energizing a current practice area, refocusing on a new practice area or position, or rebalancing work/life/community obligations. He also helps lawyers with retirement planning.

The sole proprietor of a successful law practice was ready to retire. Roy helped him devise a retirement plan in which the lawyer became of-counsel to a larger firm that gradually took over most of the lawyer's case load. This plan provided the lawyer with an income stream, enough involvement to keep him professionally engaged -- and plenty of free time to transition into retirement.

Roy is also a skilled, accredited and popular CLE speaker who regularly presents programs across the nation - on business development, practice management and career development/transitions - to bar associations as well as law firms.

In addition, Roy guest blogs on myshingle.com, lawyerist.com, attorneyatwork.com and solopracticeuniversity.com. His respected opinion is often sought for quotation by reporters for a wide range of local and national business and professional publications.

Roy holds his law degree from the University of Wisconsin Law School, where he was an editor on the Wisconsin Law Review. Following law school, he clerked for the Hon. Donald Steinmetz of the Wisconsin Supreme Court. He earned his undergraduate degree in industrial and labor relations from Cornell University.

Roy is licensed to practice law in the state of Minnesota and lives in the Twin Cities. He is a member of the Minnesota State Bar Association, where he actively participates in its Diversity, Legal Assistance to the Disadvantaged, Professionalism, and Rules of Professional Conduct committees. For his work with the MSBA, Roy has twice received the President's Award. He is a member and former chair of the Practice Management and Marketing Section. He is also a member of the Hennepin County Bar Association.

Roy is involved with these professional organizations:

• Association for Continuing Legal Education (ACLEA),
  Awards Committee, co-chair
• Association of Corporate Counsel (ACC), Minnesota Chapter
  Former member and president
• Association of Professional Responsibility Lawyers (APRL)
  Member

Roy gives back to the community by volunteering with these organizations:

• Children's Law Center of Minnesota
  Volunteer attorney
• Jewish Family and Children's Service of Minneapolis
  Board member
• LegalCORPS (pro bono services to nonprofit and microenterprises in Minnesota)
  Founding board member (currently inactive)
• Legal Marketing Association (LMA)
  National and chapter member

For more information on lawyer coaching in the areas of business development, practice management and career development/transitions, please contact Roy Ginsburg by phone at (612) 812-4500 or (toll free) at (888) 212-8138, or by email at This e-mail address is being protected from spambots. You need JavaScript enabled to view it .